How to grow your water delivery service

Do you have plans on how to grow your water delivery service? Would you like to reach more customers and make more sales?

The way businesses conduct their activity is changing and the water delivery service is not left out. Technology has revolutionized the world and things that you otherwise thought impossible, are now easily achievable. Businesses have therefore been benefiting from the positive impact of using tech to improve.

If your business has not been using technology to improve its processes, then you are losing out on becoming more efficient. Faster growth and management of a large number of customers can only be achieved with the help of useful tech solutions.

Knowing this, we have come up with a couple of proven strategies that you can use to scale and grow your water delivery service.

Keep reading to see what these strategies include.

Challenges Businesses Face in Providing Water Bottles Service

Water delivery companies face several challenges when it comes to providing water bottle services. On top of it all, account management can be a very hectic and time-consuming process. Here are some other challenges that water delivery companies face:

Strategies on how to grow your water delivery service

Here are the strategies you can use to help you grow your water delivery business:

Understanding how the market operates

It is important to know the ins and outs of the market to be able to dominate or make an impact. This is applicable not only to businesses in general but to the water delivery service in particular.

According to IBIS World, the water supply industry has experienced an annual increase of 1 percent with huge growth in 2019 of 1.6 percent.

The rise and increase in demand for water services can be attributed to so many factors. From a rise in the demand for sparkling, flavored, or bottled water to a rise in awareness about the importance of water to health.

Based on industry prediction, water delivery will still experience some level of growth onward into 2024 at 1.2 percent. Also, the rise in demand has also been predicted to be met with a decline in the number of businesses operating in the industry and this will cut down the competition for water delivery service businesses.

Some challenges faced include the demand for bottle-less or filtrated water systems by consumers. Therefore a thorough understanding of the market and these factors should be put into consideration before you go into the water delivery service business.

Getting existing data and information about the industry will go a long way in helping you address some of the challenges.

As a new company, it is important to know the trend and network of the industry to be able to have a stronghold.

Have a wider reach for your target audience

Once you have understood the way the market operates, the next step is to get to know the background of your customer's market.

Here's a breakdown of each market type:

  • The marketplace comprises of B2B : Servicing e-commerce businesses have received a boost with revenues going up to as high as $1 trillion. As a water delivery service company with a strong online presence, you can tap into this growth. Also, there is a high demand for online purchases by business consumers and they carry out purchases directly from their workplace 55% of the time. This makes it yet a strong opportunity for you to gain more customers. Small businesses can be captured under this category as water is essential for them as well.
  • The wholesale marketplace : This set of buyers serve as a very important link to the growth of your water delivery business. They buy in bulk and as such the more wholesale buyers you have, the more you would be able to sell. This results in higher ROI and can help you recover your start-up expenses faster within a short period of time.

For example, if you had started the business catering to only retailers, you can begin planning on how to reach wholesalers. You will have to do some work here by identifying the wholesalers that you want to serve.

Bear in mind that they might already have other suppliers as well and your strategy is to make them want to buy from you as well. Have a target to reach out to on a weekly basis and keep following up with those who have not been added to your list of customers.

Diversify your water products

When you add more products to your production line, you will be able to capture more customers and reach a wider market. These can range from water products such as bottle-less coolers, sparkling beverages, 5-gallon water coolers, 75cl PET bottles, filtered water systems and so much more.

With a single production line, you can create multiple products. Diversifying makes it easier to reach a wider market because the need for markets is different and unique.

For example, schools or banks might need 5-gallon water coolers to meet up with their high user demand. While hotels and restaurants would prefer smaller 50cl bottles that they can serve their customers along with their meals.

Take advantage of collaborations

There are some industries that might require having their own brand as the label of the product. In this case, the water is still yours to sell but the brand on it is that of the company. This is a unique way of making more sales while still growing your customer base.

You can negotiate to have your brand and theirs combined on the label as well. This can be achieved with airlines, hotels, or restaurants. It is a great way to market and grow your water delivery business.

Create solutions that are eco-friendly

With global warming threatening the existence of people all over the world, there has been a shift in the choices people make to protect mother earth.

The demand for eco-friendly brands has therefore increased tremendously and the water delivery industry is not left out.

Things like recycling and going green have gained popularity. This means that if you opt to go green, then you will be attracting another set of customers who support the cause.

Some customers actually have a mandate to only work with or use products that are eco-friendly. The power of this strategy lies in the fact that you can gain referrals to other eco-friendly supporters. They usually have a network and if you come highly recommended then you would have captured that market.

For example, if you have a customer who is an eco-friendly brand, you can have them recommend you in their circle. I'd they happen to be your loyal customers already then it becomes easy to ask for a recommendation.

Proper brand marketing

One of the primary revenue drivers in a company is branding. This factor serves to push the potential customer to buy from you depending on how they perceive your brand. Branding in the food and beverage industry carries a lot of weight because if done properly the results will be products that sell themselves without the need to market too hard.

Gaining relevant brand exposure and building the necessary rapport with your customers is therefore very important to the growth of your water delivery business.

Create impressive marketing materials

The attention span of people has drastically reduced and this means that you need to be able to win them over as soon as possible with your marketing.

Using eye-catching labels and cool colors is a great way to get the attention of customers.

Also, developing content marketing strategies for your target market will help you reach more customers and grow your seawater delivery business.

Reach out to service-based facilities

Getting to reach a wider market can be achieved in unique ways and you need to get creative to achieve this.

Going after businesses that offer complementary products can serve as a good source of customers for you.

For example, you can reach out to hotels, restaurants, or gyms where you know that their products will need yours to be delivered together to the customer. This kind of collaboration can help you grow faster.

These are some of the most effective strategies on how to grow your water delivery service

Why you need water delivery software as the ideal solution for running your business

From the discussion above we understand that there are several strategies that you can use to grow your water delivery service or business. But there is one more strategy that can amplify the strategies we covered earlier.

This strategy has to do with using on-demand water delivery software to enhance your water delivery processes. It involves the use of tech to support the delivery process and just like other industries have received a boost with the help of software, the water delivery sector is not left out.

Scaling your water delivery business will truly become easier when you use on-demand water delivery software.

As you expand you would need help handling various processes efficiently to meet up with your demand and open up new opportunities for new customers. The software solution ranges from a website to mobile app solutions for your business.

The software would give you a platform where you can list all your products and display them for customers to see online and place their orders easily. With software solutions like the water jar distribution software, you can easily get your product into the hands of a wider range of customers.

Some outstanding features a software solution should have included the following:

  • Product listing This feature allows you to list all the products that you have on the platform. But that's not all it also goes further and allows you to set the price for each customer and this means that you can cater to wholesalers and retailers independently.
  • Invoice tracking This feature allows you to generate an invoice for each customer and it captures the orders they have placed. You can easily track invoices and send reminders to have them paid.
  • Receive payment After sending the invoice to your customer, they can easily use that to make payment. The payment is made and received right within the software application and it enhances efficiency.
  • Customer profile creation A good software solution allows customers to have profiles created and they are able to view all their previous and current purchases from their dashboard.
  • Easy signup process The signup process should also be easy and you can have a unique identifier which is the customer phone number. This also makes it easier to communicate with the customer using the details obtained.
  • Set up delivery boy profiles Within the software, you can add profiles of each delivery boy and assign customer orders accordingly. So each delivery boy would be able to see the deliveries to be made and plan the trip properly.
  • Real-time tracking From when customers place their orders, they would be able to keep track of their purchase and know when to expect the delivery of the product. This builds trust and further encourages them to do business with your brand.
  • Easy communication Reaching out to customers and water delivery boys can be done right from the software. Things like follow up and reminders are executed faster.
  • One dashboard As a business owner, you should be able to tell how your water delivery service is performing at a glance. This can be visualized from the dashboard where you can see how many sales you have made and the corresponding invoices that have been paid. You also get to see pending deliveries and monitor the efficiency of your delivery system.

Growing and managing a water delivery service can be quite challenging. But when you have the right strategy in place and embrace technology by using software like the water jar distribution software to enhance performance, then you will be able to skyrocket your business and become a successful water delivery company.

Having gone through the points and strategies discussed, you are not better informed on how to grow your water delivery service.

You cannot keep doing the same thing in the same way and expect a different result. Trying out new strategies will change the old ways and create better opportunities for your water delivery business.

Start implementing what you have learned today and you will see a difference in the results you are getting.